Hiring the wrong person is one of the most expensive errors a sales leader can make. It negatively affects the new hire, the hiring manager, and the company. Despite understanding the negative impact, it remains a common issue across companies of all sizes and industries, and across functions. Even with very well structured recruitment processes,Continue reading “Best practices to mitigate biased hiring”
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Stand Out or Fade Away: Crafting Your Unique Value Proposition
If you were to inquire about the Unique Value Proposition (UVP) of your company from various perspectives—your boss, your employees, your colleagues, or even your customers—you’d likely receive a multitude of responses, equal to the number of individuals you ask. While the concept of UVP is widely recognized, we often overlook it, resulting in challengesContinue reading “Stand Out or Fade Away: Crafting Your Unique Value Proposition”
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